Aimée de Mars, a Mission-Driven Company
Our mission
By becoming a Mission-Driven Company, we officially embed this vision into our bylaws, in accordance with the PACTE law. Beyond the economy, we are committed to having a positive impact on people and the planet.
Our mission: to create natural perfumes, carefully crafted to affect the body, mind, and emotions. Each fragrance is designed as a wellness ritual, using synergies of natural, organic, vegan, and environmentally friendly ingredients.
At Aimée de Mars, beauty is an act of Pleasure & Awareness.
Objective 1: Care for the Earth through a continuous quality approach
- Towards a 100% natural catalog by 2030
- Create scented products with high vital energy.
- Develop collaborations with fair and caring producers
Objective 2: Aim for economic sobriety
- Favor local manufacturing
- Reduce plastic and prioritize recyclable packaging
- Develop return systems and refills
Goal 3: Promote well-being and social engagement
- Co-create with inspiring people
- Promote employee well-being
- Share our educational approach and well-being rituals
- Improve the online customer experience
- Financially support associations through revenue
- Get involved in the inclusion of people with disabilities