What is Kobido massage and what are its benefits?

The hectic pace of modern life sometimes—and often!—makes us forget to take care of ourselves. Fortunately, Kobido massage , a well-being ritual deeply rooted in Japanese culture, is now making its way to Paris and elsewhere in the West. Both a relaxation and a beauty treatment, this facial massage is a true sensory experience… It’s also an invitation to slow down, reconnect with yourself, and give your skin a real rejuvenating treatment. Let’s discover together these techniques that are good for your skin as well as your mind…

Kobido Massage: What is it?

Here's everything you need to know about these facial and skincare techniques from Asia, like many beauty rituals.

The origins of Kobido massage

The history of Kobido massage dates back to the late 15th century, when it was reserved for empresses and geishas. These women sought to preserve the youthfulness of their skin, and the Kobido treatment became one of the most prized beauty secrets of the imperial court.

A true art passed down from generation to generation, it combines ancestral wisdom and unique know-how. Shogo Mochizuki is part of the 26th generation of Kobido practitioners, and he is one of only three people able to train certified practitioners in these complex and highly codified massage techniques.

The term Kobido originally meant "Homemade Perfume of Beauty," but the kanji that compose it have been modified more recently and can be read as the "ancestral way of beauty." This centuries-old practice is based on principles of respect for people and the environment, values that resonate particularly with those we defend at Aimée de Mars .

How does it work?

A true fusion of manual techniques, this massage uses a combination of pressure on tsubo , acupressure points along the facial meridians. Gentle pinching is used to stimulate muscles and blood circulation. This ancestral facial treatment is distinguished by its slow yet deep movements that promote relaxation and well-being.

Massage is sometimes called a "natural facelift" because of its toning and anti-aging effects. The idea behind Kobido massage is to re-energize the face by helping it regain its balance and natural beauty, without chemical intervention.

Kobido works on the skin, but also on the entire body, restoring energy balance, with an immediate feeling of relaxation. More than a simple beauty treatment or facial massage, it offers a moment of inner peace and rejuvenation.

The benefits of Kobido massage

Kobido massage works deep into the skin and muscles of the face, providing a multitude of benefits:

• Deep relaxation : thanks to gentle, firm movements, the massage releases tension, helps reduce stress and provides an instant feeling of relaxation.
• Anti-aging action : By toning facial muscles, it helps reduce the signs of aging. Its circulatory stimulation technique promotes the production of collagen and elastin, for firmer, smoother skin.
• Natural lifting : the lifting effect is manifested by a firming of the skin, a refinement of the facial contours and a better definition of the oval.
• Skin radiance : Massage stimulates blood and lymphatic circulation and improves skin texture. It then regains radiance and evenness.
• Energy balance : using acupressure points, these traditional methods help restore the body's energetic harmony.

Beyond these benefits, Kobido massage also provides inner well-being by offering a moment of connection to oneself... This treatment is in perfect harmony with the values and holistic philosophy dear to Aimée de Mars .

What does a Kobido session look like in a salon?

A Kobido massage session, by a certified practitioner, begins with a skin cleansing so that it benefits as much as possible from the planned treatments.

Your face is then prepared with a suitable serum or natural oil , which respects the skin while providing it with the necessary benefits.

The beautician or practitioner then uses a series of gentle, technical movements, alternating with pressure on strategic points of the face or tissue stretching. Each movement is performed with precision, using the fingertips or forearms.

Sessions generally last between 45 and 60 minutes, depending on the type of treatment chosen and the specific needs of your skin . We recommend scheduling regular appointments, based on your needs, to observe the visible effects over the long term.

Contraindications of Kobido massage

Although Kobido massage is suitable for most people, there are some contraindications:

• Irritated or damaged skin : If you have severe acne, open wounds, or skin infections on your face, it is best to avoid this treatment.
• Circulation problems : People with serious circulatory problems or heart conditions should consult a professional before engaging in this type of massage.
• Sessions during pregnancy : Although massage is generally safe, it is recommended to consult a specialist before receiving any facial treatment during pregnancy.

Is it possible to practice Kobido massage at home?

Kobido massage is a meticulous practice that requires a certain amount of expertise. It is recommended that it be performed by a qualified professional. However, there are simplified techniques, inspired by Kobido massage , that we recommend you practice at home as a complement to intensify the effects.

With practice and a little patience, you can learn some basic facial massage techniques, while enjoying the benefits of Japanese massage to tone and decongest the skin.

If you want to incorporate this treatment into your daily routine, we recommend using suitable products such as our 100% natural Kobido oil , which nourishes the skin while promoting deep relaxation.

Kobido massage is much more than just a beauty treatment. It's a true wellness ritual, an invitation to slow down and honor your body. This treatment invites you to get back to basics, to reconnect with nature, to take care of yourself. With our natural treatments , take a moment for yourself and give your skin the natural glow it deserves, without forgetting to take care of the Earth...